Tulip Ltd in Peckham, London, where sausages for the UK market have been produced since 1954, decided to make a sausage – but only for the London market.
In autumn 2008, the Original London Banger was introduced. It quickly proved a great success when, soon after the launch, Tulip Ltd was named sausage producer of the year by the British Sausage Appreciation Society. Original London Bangers are only sold in the London area.